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Do not Spam – It doesn’t work

Email marketing, or e-marketing, must be done correctly for it to work well, and there are some basic rules governing it. If done incorrectly, or if you ignore the basic rules of e-marketing then you can actually drive others away from your list. First and foremost – Never, Ever, Ever, SPAM (ever!)– you’ve received SPAM [...]

November 30th, 2011 by Radweb

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Take care of your existing customers

I have recently been involved with a small business that was looking to put a fair amount of cash into an e–marketing campaign in an effort to scare up a whole bunch of new customers. Now let me get this straight; there is nothing wrong with this. This is a good thing. Without new customers [...]

November 30th, 2011 by Radweb

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Where has my website gone?

You turn on your computer, fire up the net and type in your favourite keyword just to check that your site still comes up on the first page…only…it doesn’t. Or the second or third or forth…or even the fiftieth! Well – as they say – just because you’re paranoid it doesn’t mean that they are [...]

November 29th, 2011 by Radweb

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If you have Facebook do you need a company website?

Let’s face it – building a good company website is a major hassle. Keeping it updated, responding on a daily basis, making sure that it doesn’t crash…endless. And then you aren’t even sure if anyone at all will visit! However – Facebook has the capability to pull in an audience. It’s simple to access and [...]

November 24th, 2011 by Radweb

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Let’s look at the facts

WE all know that ecommerce is growing and the Internet is becoming accessible by more and more people on a daily basis. But sometimes we should look at the actual figures to make sure that we have a clear overview of the picture. There are now over 35m people online, 68% of the total GB [...]

November 24th, 2011 by Radweb

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