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Managed Pay-Per-Click

Radweb are a Certified Google Advertising Professional. We run professional, global, managed pay-per-click campaigns for a broad range of clients including upmarket property developers, dance teachers, many diverse eCommerce websites and other interactive services, exceeding £10,000 in monthly click spend with high conversion rates.

Professionally managed pay-per-click campaigns make an enormous difference when competing against other high spenders, and assists your team in finding opportunities through continual research, analysis and optimisation – leading to the highest possible return on investment coupled by aggressive brand awareness.

Account Setup & Deployment

  • Identify Account Goals & Estimate Targets
  • Conversion Analysis & Review
  • Competitor Analysis
  • Seasonal Trend Analysis
  • Keyword Research (including negatives)
  • Initial Campaign Budgets Estimated
  • Define Campaign & Adgroup Structure
  • Campaign/Groups Creation & Setup
  • Advert Copy (compelling adtext writing)
  • Landing Page Selection/Creation
  • Analytics Integration & Conversion Tracking
  • Account Activation & £50 voucher
Ongoing Daily PPC Management

  • Budget Analysis
  • Conversion/ROI Analysis
  • Keyword Analysis – cost, positioning, new keyword opportunities
  • Negative Keyword Research
  • A/B Testing of; keywords, adcopy, landing pages
  • Landing Page Optimisation – Creation, copy,
  • Monthly Reporting
  • Detailed analysis, Performance against targets. Identification of actionable metrics to enhance account performance

Put us to the test.